Showing posts with label business marketing. Show all posts
Showing posts with label business marketing. Show all posts

Monday, February 10, 2025

Achieving Your Business Goals

It’s no secret that marketing plays a pivotal role in determining business success. Whether you're a startup looking to build brand awareness or an established company aiming to expand your market share, your marketing strategy can make or break your business goals. That’s where a full-service marketing company comes into play. By leveraging their expertise, resources, and comprehensive approach, you can achieve your objectives more efficiently and effectively.

What is a Full-Service Marketing Company? A full-service marketing company offers a wide range of services under one roof. These services typically include:

How do you choose the right Full-Service Marketing Company? Finding the perfect company for your business requires careful consideration. Here are a few tips to help you make the right choice:

  • Define Your Goals: Be clear about what you want to achieve whether it’s brand awareness, lead generation, or sales growth.
  • Check Their Portfolio: Review case studies and past campaigns to evaluate their expertise and success rate.
  • Consider Industry Experience: Agencies with experience in your industry will have a better understanding of your target audience.
  • Assess Their Communication: Ensure they are transparent, responsive, and willing to collaborate closely with your team.
  • Evaluate Their Services: Make sure they offer the specific services you need to achieve your goals.

By providing an all-in-one solution, full-service marketing companies, like Solutions by Design, eliminate the need to juggle multiple vendors, ensuring a more cohesive and streamlined marketing approach.

As your business grows, so do your marketing needs. The team at Solutions by Design is equipped to scale their efforts to match your growth. Whether you need a single campaign or an extensive multi-channel strategy, we can adapt to your requirements.

Marketing tools like analytics software, automation platforms, and design applications can be costly. Solutions by Design already has access to these resources, allowing you to benefit without additional investment.

With advanced analytics and reporting, our team can provide insights into what’s working and what’s not. This data-driven approach allows for real-time adjustments, maximizing your campaign’s effectiveness.

Hiring a full-service marketing company, like Solutions by Design, is an investment in your business’s future. With our expertise, tools, and integrated strategies, you can achieve your business goals more effectively than ever. Whether you’re looking to increase brand visibility, drive sales, or dominate your industry, Solutions by Design can help you get there faster and with less stress.

Ready to take your business to the next level? Partner with us today and watch your goals turn into achievements.

 

 

Monday, December 16, 2024

Space Planning for Business Success

When setting up a new business environment, whether it’s an office, retail space, or industrial facility, proper space planning and space design are essential components of success. These elements don’t just impact the aesthetics of a space but also influence productivity, employee well-being, customer experience, and overall operational efficiency.

In customer-facing businesses, the design and layout of a space play a crucial role in shaping first impressions. A well-thought-out space can project professionalism, competence, and trust. A welcoming, well-organized space can set a positive tone and evoke specific emotions or guide customer behavior in ways that encourage engagement.

The needs of a business are not static. They evolve with growth, technological advancements, and changes in the market. Proper space planning allows for flexibility and adaptability. Designing a space that can be easily reconfigured or expanded ensures that the business can accommodate future changes without costly renovations or disruptions.

Sustainable design is not only good for the environment but also for business efficiency. Efficient space planning can reduce energy consumption by optimizing the use of natural light, heating, and cooling systems. Using sustainable materials and energy-efficient fixtures can also lower operating costs in the long run. Moreover, a well-organized and clutter-free environment reduces the likelihood of excess inventory or wasted resources.

Space planning and design are critical factors that impact every aspect of a business, from daily operations to long-term growth. By investing time and thought into creating an efficient, adaptable, and welcoming space, businesses can create positive customer experiences and support sustainable growth. Whether launching a startup or expanding an established business, prioritizing space design is essential for success.

Solutions by Design is the total solution from concept to installation. We integrate interactive design and multimedia content with the physical environment to produce immersive experiences that engage, entertain, and create impact. We bring a three-dimensional approach to every project from business, financial and operations planning to interpretive planning, exhibition design, and media production.

Our experience in space planning and space design coupled with decades of experience in construction management with a unique proven artistic sensibility allow us to offer our clients meaningful solutions that maximize both client value and audience experience.

We transition empty or dated spaces into exciting environments harnessing our design, content and construction skills and services. A single point of contact…a single point of responsibility.

 

 

 

Wednesday, October 2, 2024

Grow Your Business

As a business owner, you are likely familiar with the challenges of standing out in today’s competitive marketplace. Whether you’re launching a new product or looking to enhance your online presence, the importance of a strong marketing and design strategy cannot be overstated. One of the most effective ways to ensure your brand’s growth is by hiring an experienced marketing and design firm. The experts at Solutions by Design can bring fresh perspectives, industry knowledge, and creative solutions to help your business thrive. Hiring a professional marketing and design firm can be the game-changing decision your business needs.

When you hire Solutions by Design, you gain access to our team of specialists who are well-versed in various aspects of digital marketing, branding, and creative design. Instead of hiring in-house staff for each role (which can be costly and time-consuming), you can leverage our full team of experts under one roof.

The Solutions by Design team of professionals is experienced in:

Our team brings industry-specific knowledge, which means we understand current trends and can offer creative strategies that will keep your brand relevant in the marketplace.

As a business owner, it's easy to become so immersed in day-to-day operations that you may lose the ability to see your brand from an outside perspective. A marketing and design firm can bring fresh eyes to your business, identifying areas for improvement and growth that may not have been obvious to you.

Our team thrives on new ideas and innovative approaches which means you’ll benefit from a wealth of creativity, which can be used to develop eye-catching ad campaigns, engaging social media content, or a more effective website design. These new ideas can reinvigorate your brand and help it stand out in a crowded market.

Hiring a marketing and design firm allows you to focus on what you do best…running your business. Instead of juggling the demands of marketing, web design, and brand management yourself, you can trust our dedicated team to handle these tasks efficiently and effectively. We work with structured timelines and goals, delivering results in a timely manner, allowing you to see progress faster.

The team at Solutions by Design also has established processes and the tools necessary to streamline your marketing efforts, whether it's through automation of campaigns or integrated design workflows. This allows your brand to reach its goals faster and more efficiently than trying to manage everything in-house.

We understand that many business owners hesitate to hire a marketing and design firm due to concerns about cost. However, hiring Solutions by Design can actually be a cost-effective solution. By outsourcing your marketing and design needs, you eliminate the costs associated with hiring, training, and maintaining an in-house marketing team. Plus, you get access to a wide range of skills that would be much more expensive to source individually.

Solutions by Design offers flexible packages based on your needs and budget…whether you need a one-time project or ongoing support. The investment in our professional services can lead to higher returns, greater customer engagement, and increased brand visibility.

Another advantage of working with a Solutions by Design is our focus on measurable outcomes. We use data-driven strategies to track the performance of campaigns and designs, helping you see the impact of your marketing efforts in real time. From website analytics and social media insights to customer engagement data, we will provide reports that allow you to assess the effectiveness of our work. This helps your business grow faster and more sustainably by adapting strategies based on what works.

Hiring a marketing and design firm is a smart investment for any business looking to grow and scale in today’s competitive market. With a team of experts on your side, you can develop stronger branding, more engaging content, and more effective marketing campaigns that drive traffic and increase sales. Whether you’re a small business or an established company, partnering with Solutions by Design can give you the competitive edge you need to achieve long-term success.

 

Thursday, August 8, 2024

Professional Logo Design

In the crowded and competitive business landscape, first impressions matter more than ever. A key component of that first impression is your business's logo. The logo is often the first thing a potential customer notices about your brand. It’s not just a symbol or a design; it’s the face of your business, a visual representation of your identity, values, and mission. For this reason, investing in a professionally designed logo is crucial, and hiring Solutions by Design to create it can make all the difference.

A logo is much more than a decorative element…it’s a strategic asset. It represents your brand across various platforms, from your website and social media to packaging and advertisements. A well-designed logo communicates trust, professionalism, and credibility. It tells your audience who you are and what you stand for, often in just a glance.

In a market where consumers are bombarded with countless brands daily, a distinctive and memorable logo can set your business apart from the competition. A generic or poorly designed logo, on the other hand, can confuse customers, dilute your brand message, and make your business look unprofessional.

While it might be tempting to design your logo using online tools or to hire a freelance designer for a quick and inexpensive solution, partnering with a marketing company, like Solutions by Design, offers significant advantages that go beyond just aesthetics.

The team at Solutions by Design brings a strategic approach to logo design. We don’t just create a logo that looks good, we design a logo that aligns with your brand’s goals, target audience, and overall marketing strategy. We understand the importance of consistency across all brand touchpoints and ensure that your logo reflects your brand’s identity.

Our experienced designer team understands the nuances of design, color psychology, typography, and branding. They know how to create logos that are not only visually appealing but also scalable, versatile, and timeless. A professional logo will work across various mediums and formats, ensuring that it looks great whether it’s on a business card, a billboard, or amobile app.

Our production and development teams have the resources to conduct thorough market research, analyzing your industry, competitors, and target audience. This research informs the design process, ensuring that your logo is relevant and resonates with your audience. They can also provide insights into industry trends and help you create a logo that is both modern and reflective of your brand’s future direction.

That said…a logo is just one part of your brand identity. The team at Solutions by Design can help you develop a comprehensive branding strategy that includes color schemes, typography, brand messaging, and more. This comprehensive approach ensures that all elements of your brand work together cohesively, strengthening your overall brand image.

Investing in a professionally designed logo created by Solutions by Design is an investment in your business’s future. It helps establish your brand identity, build trust with your audience, and create a lasting impression. Overall, a well-crafted logo can contribute to increased brand recognition, customer loyalty, and business success.

While it might be tempting to cut corners when it comes to logo design, the benefits of hiring Solutions by Design far outweigh the costs. Your logo is a foundational element of your brand and getting it right from the start is crucial. By partnering with professionals who understand the intricacies of branding and design, you can ensure that your business puts its best foot forward, both now and in the years to come.

 

Monday, August 14, 2023

Empowering Businesses with Creative Solutions

Solutions by Design is dedicated to revolutionizing businesses through our creative digital solutions. We take pride in our diverse range of services that are specifically tailored to meet your business’s unique needs. Our team of skilled professionals excel in website design and development, mobile app creation, e-commerce solutions, branding, and digital marketing. We combine technical expertise with a deep understanding of marketing strategies and user experience, ensuring that our clients receive top-notch solutions that drive real results. With our finger on the pulse of the latest trends and technologies, we bring cutting-edge solutions to businesses in the Central Valley and beyond.

Customized Solutions for Business Growth - Every business is unique, and we recognize the importance of crafting customized solutions that align with our clients' goals and requirements. We go beyond cookie-cutter approaches, taking the time to understand the essence of each business, its target audience, and the dynamics of its market. This in-depth understanding enables us to develop tailored strategies and digital solutions that maximize growth potential. We create solutions that help businesses stand out, attract customers, and achieve sustainable growth in the ever-evolving digital landscape.

Embracing Creativity and Innovation - Creativity and innovation are the fuel that drives us. We believe in pushing boundaries and exploring new possibilities. By combining cutting-edge design concepts with the latest technologies, we create visually stunning and highly functional digital experiences. Our team stays at the forefront of emerging trends, incorporating interactive elements and intuitive user interfaces into our solutions. Through our creative approach, we captivate audiences, drive engagement, and deliver experiences that leave a lasting impact.

Client-Centric Collaborative Approach - At Solutions by Design, we believe in building strong relationships with our clients through a collaborative approach. We understand that effective communication and active client involvement are vital for project success. From the very beginning, we prioritize transparency, open dialogue, and responsiveness. We listen attentively to our clients' visions, goals, and feedback, ensuring that their needs are met and their expectations exceeded. Our dedication to client satisfaction has earned us long-term partnerships and a reputation for providing exceptional customer service that goes above and beyond.

As a proud member of the Fresno, CA business community, we are committed to making a positive impact. We take pride in being a part of the success stories of countless businesses in and around our community, and we are dedicated to continuing our mission of empowering businesses through creative solutions.

Visit our website to learn more about us and see what we can do for your business.

 

Wednesday, January 30, 2019

4 Things Your Website Needs to Have

It's 2019 and people are searching for your business - through social media, Google and most importantly, the are landing on your website. Technology is ever-changing and if you have not updated your website in a few years, your business may be due for a digital redesign. You update your phone every few years, your website should also be updated.

Solutions by Design creates custom websites that are unique to each person. There are no templates we follow, which allows us to pay attention to every detail ensuring your website fits your needs and brand. We offer a unique combination of design, marketing, programming, SEO, social media, and clinical knowledge necessary to create an effective and functional website.

Here are 4 things your website needs to have to be effective.

1. Contact Information 

This might seem like a no brainer. Of course, your contact information should be included on your website. However, one misstep we often see on a website is, users, having to search for contact information. Your contact email, phone numbers, business hours and address should be included in your footer at every single page, or at the top right-hand corner. 

2. Blog

If you are not constantly updating your website, search engines such as Google, may not know if your website is active. A blog is a must for websites because it tells search engines your website is active and constantly being updated. This helps with organic SEO efforts as well. A blog is also great for showcasing your latest business news, behind the scenes, employee culture and anything related to your business.

web design fresno


3. SEO Strategy 

Customers can easily find your website if they know who you are. If people are searching “your company’s name” on Google - of course they will find you and your related content. The strategy behind SEO is optimizing your custom website to focus on keywords that are related to your services, that customers who may not know your business are searching for. For example, Solutions by Design wants to be found on Google and other search engines for “social media marketing fresno” rather than “Solutions by Design.” An effective SEO strategy goes much more in-depth on keywords, content for SEO, meta tags and descriptions and much more.

seo fresno google


4. Responsive Design 

Solutions by Design builds custom websites that are uniquely yours. Responsive web design (RWD) is a design technique that adjusts a website to fit a wide variety of devices. A responsive website looks good no matter whether you're looking at it on a phone, tablet, or desktop. Your website must adjust to fit any device your customers may be on. Responsive sites have quickly become the single, most important external marketing tool available for your business. It is all about online communications that translate well across numerous platforms.

Your website is an existential part of your business. Our clients choose us for the creation of their custom website after evaluating their other options and realizing that we are one of few firms that truly offer a unique combination of design, marketing, programming, search engine optimization, and social media services necessary to create effective and leading-edge websites. 

web design fresno


Wednesday, July 18, 2018

Montage Analytics: Tracking Client Usage



Montage is our interactive digital bulletin board that provides a flexible and powerful solution for creating, managing, and deploying all of your digital communications. Deliver relevant, place-based messages to your internal audiences on Montage with targeted messaging and flexible and easy to maintain content. It is the technology that every business needs to excel.

Our Montage users now can track analytics of their client usage. Montage Analytics is our new proprietary tracking system. We have developed this system to capture valuable data on in-the-field usage of our Montage product providing an up-to-the-minute perspective on how your clients and patients use Montage. This new tool also allows us to gauge overall usage and rank activity worldwide.

Our top active users are located all over the United States, and are in various industries including orthodontic, veterinarian clinics and much more. With Montage Analytics, we are able to view how Montage Interactive boards work for various industries. Those with Montage are now trending over 2.8 million user interactions on the Interactive display boards.



Learn more about Montage Interactive and how it can work for your business by contacting us at info@solutionsbydesign.com


Monday, July 10, 2017

Myths & Facts About SEO

Every day businesses across the country are flooded with telemarketing calls from various website and SEO companies. You’ve probably received a few of these calls in the recent past. Almost all of them claim to have discovered “serious issues” with your website that “affects SEO and rankings.” Of course, they will be happy to email over their report and if you sign up with them they will “fix” these "serious" issues.

The reports they send to you often appear troubling. “Issues” are dramatically described and highlighted, leading you to believe that your current SEO efforts, if you have any, are not working properly or inefficient. If you have an SEO company on retainer, you will begin to question their methods and expertise; and your doubts are what these companies are counting on.

If you look closely at these reports, many of them contain “issues” that are simply SEO myths that have persisted for a long time. Many of the “issues” have absolutely NO EFFECT on rankings, or at one time used to be factors but are no longer regarded as important. We will explain a few of these myths below in order to educate you on the tactics employed by less-than-reputable companies.

Myth: Your site must be submitted to hundreds of search engines and directory listings to get noticed.
Fact: Search engines will always find your website if at least one other website links to it. Submitting your website to “hundreds” of online directories and search engines is a waste of time, and in some cases, may hurt your rankings if your site is linked from questionable sources.

Myth: Having META tags will help your rankings.
Fact: The vast majority of search engines ignore META keyword, description, author, and robots tags, for obvious reasons. These tags have been abused in the past by webmasters looking to “game the system.” Search engines have ignored them for years.

Myth: You must have hundreds of “inbound links” to rank high.
Fact: Search engines place more importance on the quality of the inbound links rather than the quantity. Having a few inbound links from highly recognized and respected sources are much better than having numerous links from low-quality sources.

Myth: Your site must have a high "PageRank" in order to rank higher in the search results.
Fact: PageRank is just one factor Google uses in figuring out how to rank pages. A site with a low PageRank will show up higher in the search results if Google thinks it's more relevant.

Myth: Proper SEO will give your site permanent top rankings.
Fact: There is no such thing as permanent rankings. Search engine algorithms change all the time and rankings fluctuate as a result. New websites are constantly appearing, challenging the existing websites for rankings. Even the smallest tweak to the contents of your website may have a dramatic effect on rankings. As we’ve seen all too clearly here at Solutions by Design, customer reviews have a serious impact on local rankings.

Myth: You must have your targeted keywords in the IMG ALT tag and a link’s Title tag.
Fact: Like the META tags, these have been greatly abused in the past and search engines largely ignore them. It’s best just to place an exact description of the image or link into these tags to help the search engines identify them.

Myth: It’s important for your rankings to update your home page frequently.
Fact: Unless your home page is a blog with daily posts, static content containing your targeted keywords is just fine. There are plenty of “stale” sites with top rankings.

Myth: H1 tags are a crucial part of SEO and rankings.
Fact: There is little correlation between H1 tags and rankings. H1 tags play an important role and should be used primarily for accessibility and usability, but they have little effect on rankings.

Myth: Your site must have a specific “keyword density” in order to rank high.
Fact: As long as your site contains your targeted keywords in an easy-to-read and engaging format, search engines will be able to identify and index it. Trying to achieve an arbitrary keyword density percentage is both a waste of time and a pain for your customers to read.

There are many more myths that SEO companies still try to peddle in order to get your business, and it’s important for you to do your research and consult with people you trust before signing on with them. If they try to make the case for one of these SEO myths then they are not the company for you. If you have any questions or concerns about a company that is contacting you about these myths, feel free to give Solutions by Design a call and ask for our SEO department. Call 800-888-4084.



Monday, June 5, 2017

More On Montage


What is Montage Pro?

Solutions by Design has created a powerful interactive digital bulletin board that is flexible for any business. We’ve taken the sleek look of modern technology and paired it with our specialization in software and programming to create the ultimate digital communications solution. Equipped with a touch screen, custom widgets, photo booth, whiteboard, and more, our Montage board delivers relevant information and technology to your internal audience at your location.

What are widgets?
Our Montage software interface is comprised of Widgets; an application that enables a user to perform a function, similar to an app on a smartphone. Each widget is designed by Solutions by Design for specific vertical markets, our most popular being orthodontics, veterinary, and home building markets. Though we specialize in these fields, we do have several other business markets we work with and can customize widgets for any area of business. 


Take a look at some of the widgets available to our Montage users by visiting the Montage page of our website. Click here to view that page now.

Wednesday, November 16, 2016

We #MannequinChallenge You

The latest internet craze is the Mannequin Challenge! The #MannequinChallenge involves a group of people to strike a pose while being filmed to hip hop artist Rae Sremmurd’s newly released song “Black Beatles” in the background.

The first viral video of the Mannequin Challenge surfaced in October 2016, and it's now trending all across the net. There are currently more than 56,000 posts with the hashtag #MannequinChallenge and the number rises every day. Now, it’s our turn!

Just a typical day at Solutions by design…#MannequinChallenge



The Mannequin Challenge is easy to create and fun to participate in! It’s so fun, we’re challenging YOU to create your own clip! It may seem a little odd, but trust us, it’s a powerful form of social media marketing and branding. Many brands have received amazing results while posting viral videos such as this, so join us and take on our challenge!

Tag Us! 

Don’t forget to tag us in your mannequin challenge videos! Use #SBDMadeMeDoIt so we can LIKE & SHARE your video!

Monday, July 18, 2016

Pokemon Go Social

The Pokemon Go phenomenon has taken off and is now a leading app since its launch on July 6th. Though many may look at Pokemon Go as just a game, others are looking to it as a huge marketing opportunity. In just a week, some businesses have decided to use the game to lure in new customers…so we want our clients to have a heads up on this and do the same!

Get your practice involved in Pokemon Go by learning how to play, and taking advantage of PokeStops and Lures. Doing so will result in creating brand awareness, engagement, and foot traffic to your practice.

What is a PokeStop?
PokeStops attract foot traffic without any effort. Pokestops are located on or near monuments, schools, museums and other historical buildings, and players flock to them like they’re giving away a million dollars every minute. So figuring out whether your practice is a PokeStop is the first thing you should do. If you haven’t already, download the Pokemon Go App (it’s free). Once you have it downloaded, open it up and check the map for a Blue Spinning Tower. If you see one on your screen without having to walk too far away from your practice, lucky you, you have a PokeStop! Now all you need to do is sit back, place Lure after Lure on your PokeStop, and watch all of the prospective new patients flock to your office.

While there are rumors of PokeStops being available for purchase in the future, as of today, there is no way to own or create your own Pokestop. However, if your practice happens to be located next to a PokeStop you need to be taking advantage of it now.

What is a Lure?
Lures increase the rate of Pokemon generation in the area around the PokeStop where they're placed for a half hour. Lures are completely affordable, for about $10 you can purchase enough Lures to have your PokeStop in pink sparkles for 7 hours. So for a little more than a dollar an hour, you can bring crowds of people to your practice when you place a lure.

If you want to take advantage and lure in new patients, Pokemon Go provides you the opportunity to do just that. Jump on the Pokemon Go bandwagon and get your practice name seen by your community when they become a part of the Pokemon Go phenomenon. Also, it’s important to know what to do with these prospective patients when you get them to your office. Set a goal of what you want in return and create a strategy to reach the goal. Confused on what to do with the prospects once you get them to your office? Ask us about our Pokemon Go Party Package!

Monday, May 9, 2016

Oh What A Show

The 2016 AAO Annual Session was a success for the Solutions by Design booth! We traveled all the way from California to Orlando, Florida to showcase our wonderful products, services, and offer great promos that so many new and existing clients took advantage of. If you didn't have a chance to stop by our booth, don't worry, we are creating some wonderful post-show promos that will be coming out soon.

Check out this time-lapse video of our booth from the 2016 AAO Annual Session to see if you made the video cut!


Again, thank you for coming to the show! See you all next year in San Diego, California!

Tuesday, April 19, 2016

bLink App: Featuring Bluetooth Beacon Notification Technology

Our bLink email and text appointment reminders application is still in the process creating our bLink App; but it’s coming soon. The bLink App will provide your patient’s mobile device an appointment reminders notification, financial transaction notification, and patient education notifications. This will allow you to uniquely communicate with your patients more efficiently with a branded bLink App from Solutions by Design. Patients will be able to download your branded App free from your website to their phone to receive notifications on their mobile device.

New Special Feature on the bLink App: Featuring Bluetooth beacon Notification Technology


At Solutions by Design, we’re always ahead of the trends when it comes to software and technology. Introducing bLink Beacon Technology, a highly advanced feature that automatically detects when each of your patients arrives for their appointment at your office. Once your patient enters your office, a text with any desired message specific to any appointment type is sent to them. This new technology allows bLink App to understand the patients location and automatically send custom text message notifications. This is a great solution for any office.

Give us a call to now at 800-888-4084 and ask us about our newest bLink promotions.

Wednesday, February 10, 2016

Thursday, January 28, 2016

SBD New Product Launch - Checkin4Charity.com

checkin4charitySolutions By Design has created another solution to enhance your social media strategy.  Are you ready to connect with thousands of potential local customers each month?  Interested in expanding your brand online while making a difference in the world? Then you need this new innovative social media tool we’ve created, Checkin4Charity.com.

What is Checkin4Charity.com?

Checkin4charity.com is a very low cost and innovative social media tool that will greatly and instantly expand your social presence on the internet, while allowing your customers to help make a difference.  By providing digital signage in your office, blasters to your customer base, and information on your website….your patients will “Check-in” at your business and reach thousands…mostly local potential customers per month.

How does it work?

We have established relationships and committed donations to 12 charities, one per month.  Your customers see the “call to action” notifying them that for every Check-in at your business, we will make a donation to the charity of the month.  The provided digital display and your website give an up to date accumulative, by charity total donations by our program.  The digital display slides month to month showing your customers how they are helping to make a difference in the world when they check in at your business. Your patients see the total accumulative donations raised by ALL Checkin4charity.com participants worldwide.

For Montage Users, we will also provide a Banner Ad to build awareness and participation.

You can choose from 5 levels of participation.  Each is based upon the volume of participation by your customers.

Also, you will receive a monthly Certificate of Appreciation from Checkin4charity.com showing the results of donations generated by your customers check-ins.c4cflyer

Call 1-800-888-4084 TODAY!  (Website still in development)

Wednesday, January 27, 2016

Exciting Changes for SEO in 2016

proven

The SEO industry is constantly changing, and one of the challenges for us is keeping up with this ever-changing landscape and, more importantly, continually adding value to our SEO services.

As we move into a new year, we are planning on implementing some exciting changes for our many SEO clients. First and foremost will be dynamic online reporting. Utilizing our popular ANDI client portal, your SEO reports will be available online for reviewing at any time, along with historical trends and other important information.

If you haven’t used the ANDI portal yet, you will find it powerful and easy. All of our products are at your fingertips, along with the latest news and information from Solutions by Design. Adding the SEO product will make it even more valuable for our clients.

There are even more changes in the works for SEO in 2016. Our commitment is to continually provide leading-edge SEO services, and when combined with our proven social media strategies it makes sense to go with a company that stays current with the changing online marketing landscape.

Shouldn’t your New Year’s resolutions include SEO and Social Media?

Tuesday, January 26, 2016

SBD Website Development - January 2016 News

All of our website clients received an e-mail discussing the addition of a SSL Certificate to your website for added security.  This is highly recommended for a variety of reasons. As discussed in the document that you received, not only is this necessary for Chrome but we fell will be a requirement by most browsers to add security to the sites visited.

If you didn’t catch the email on SSL security here is a short list of reasons why this is a critical piece to your site:

  • Information submitted on the internet often pass through more than one computer before reaching its destination – SSL certificates encrypts communication broadcasted between users and webservers in case hackers are listening or collecting data (data mining) from the webpage traffic.

  • Establishes trust with users accessing your webpage – so the public know you are who you say you are and transactions are protected.

  • Authenticates your organization identity to public users via a Padlock image on the address bar in case someone else is spoofing with your IP address (trying to communicate information on your behalf).

  • Encrypts webpage transactions so users who fill out forms or enter in their information through the website know it is encrypted. Any and all forms will now be secured.

  • SEO…(search engines optimization) is enhanced with secure sites.


New Testimonial Page:

Many of our website clients utilize blink and or Montage.  Practice Reviewer is a great tool for enhanced SEO.  We are adding a new twist to those of you that use both of these products.  The new Testimonial feature allows your patients to take a photo with the Montage Board….then post a comment along with the photo to your website!  Before the Testimonial goes live…you will review each in ANDI, controlling all content before it goes live.

ScreenPlay January 2016 News

[embed]https://youtu.be/_ZqzM_S5M3E[/embed]

ScreenPlay continues to gain market share as more and more users are finding and becoming comfortable with its power.  A new update is scheduled for release soon and will include a variety of new animations on appliances.

ScreenPlay Features:

Extensive Animation and Video Library
You can educate patients at the exam as they sit chair-side using our dynamic 3D animations. ScreenPlay has patient education videos ranges from 1.5 to 8 minutes in length, professionally produced and are regarded as the best in the business.

Malocclusion Specific
Features more than a thousand animations, all specific to patient age classification and malocclusion with problem and treatment options. Each step in the treatment process can be demonstrated the way you recommend treatment. An audio track describing the problem or treatment accompanies each animation.

Sending Presentations Home

At the end of your presentation, you can compile the entire presentation and burn it to a CD or Email it home to the patient. Each contains all of the information presented in the examination, including actual patient records, findings, policy and procedure forms, care and use forms, problem and treatment demonstration animations with audio tracks and patient education videos.

Languages

ScreenPlay has a multt-language interface providing voice-overs and captions for all the animations and education videos in English, Spanish, Portuguese and French.

Protocol Management Center
With Protocols, you can create a favorite set of animations. It may be just a single animation like an RPE, or an entire string of animations and videos. This provides simple access for individual appliances or problems.

Digital Forms
ScreenPlay also includes a series of administrative as well as clinical forms for use in the consultation or throughout treatment as needed.

With this offer there are 3 maintenance packages for you to choose from.
For more information on ScreenPlay Pro and our new pricing please contact us at 1-800-888-4084

bLink January 2016 News

Ask your SBD representative how blink fits into your communications Eco-System! 

bLink 2.0 is in the works.

There is a lot of development going on here these days.  bLink 2.0 is a major undertaking that will add a significant amount of new features to its functionality.

The long awaited Newsletters and Survey feature will provide our users with the tools necessary to allow our users to send Newsletter to Existing/ Active Patients as well as all “Patients of Record”.

This month we are pushing out a new feature that will allow you to automatically send a “Request for Review” email. This specific email can be synced to any appointment “type”.  Based upon the appointment types designated in your PMS.  The same functionality applies here as it does to your Montage Board Reviewer functionality. Reviews once completed and submitted go to ANDI.  Once ion ANDI you can accept them and respond with a request to post.  From there your patients can post reviews about your practice to popular review sites such as Yelp and Google Reviews.

Create your Own Email Types:

This new feature will allow you to add and delete any of the email opportunities in bLink.  Want to add an email specific to “How are you Feeling” to be sent right after the bonding appointment? Want to add an SBD video on how to deal with any possible pain…you can set up your emails with your own message with your designated attachments.

Here is a list of the most requested features for bLink 2.0

  1. Newsletter

  2. Message Center communication linked up to Doctor/Patient emails

  3. Text Message being able to confirm

  4. Mass Email fixes, additional features, and improvements

  5. Combining/consolidating multiple appointment reminders that go out within a single day

  6. Notification settings automatically update when emails/cell numbers are change within clients Management Software

  7. bLink fixing RP and P link as long as it is correct from client Management Software

  8. Control over which reminders go out (reminders by appointment types)


 

Other bLink news includes:

We added the Automated Reviewer email to blink

We also enhanced the Reviewer feature in Montage so the “Review that the patient wrote goes into the email that asks them to post; it can also be ported to the website.

ALL OF THESE AND MUCH, MUCH MORE ARE INCLUDED IN THE NEW 2.0 UPGRADE CURRENTLY IN THE WORK.