Top 5 Most Popular Social Media Platforms

When deciding to make the transition into the social world of business the first question people usually have is “What sites should I be on?”. There are many social media platforms on the market and each has its own different specialty. Do you need to be on every single platform? No. While doing your social media research it is important for you to narrow down what sites you believe you target audience frequent. To make it your search easy for you we’ll breakdown information about 5 popular social media sites.

Facebook
Facebook is a social networking website that makes it easy for you to connect and share with your family and friends online

Number of users: The largest social media site, Facebook has more than 1 billion users
Age range of users:
18-24: 26.2 million
25-34: 32.1 million
35-44: 25.2 million
45-54: 22.5 million
55-64: 17.1 million
65+: 10.6 million
How you can use Facebook:
-Post announcements
-Post pictures and videos
-Like post
-Share content

Twitter
Twitter is an online social networking service that enables users to send and read short 140-character messages called "tweets".

Number of users: 302 million monthly active users
Age range of users:
18-24: 11.7 million
25-34: 11.3 million
35-44: 8.7 million
45-54: 6.7 million
55-64: 4.1 million
65+: 2.7 million
How you can use Twitter:
-Send real-time messages
-Gain followers
-Retweet content to followers
-Share content from other social media platforms
-Use hashtag tracking

Instagram
Instagram is an online mobile photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, and share them on a variety of social networking platforms



Number of users: 300 million
Age range of users:
18-24: 16.7 million
25-34: 19.4 million
35-44: 5.3 million
45-54: 4.5 million
55-64: 2.6 million
65+: 0.4 million
How you can use Instagram:
-Post pictures
- Post 15 sec. videos
-Gain Followers
-Earn likes
-Use hashtag tracking

Pinterest
Pinterest is a website/application that allows users can upload, save, sort, and manage images—known as pins—and other media content (e.g., videos and images) through collections known as pinboards.

Number of users: 72.8 million
Age range of users:
18-24: 9.1 million
25-34: 10.2 million
35-44: 9.5 million
45-54: 5.7 million
55-64: 4.5 million
65+: 2.9 million
How you can use Pinterest:
-Post photos
-Create pin boards
-Pin photos that interest your followers

 

Snapchat
Snapchat is an application available on mobile phones and other mobile devices and you are able to send pictures from one device to another for a set amount of time.

Number of users: 100 million active users daily
Age range of users: 32.9% of users are 18-34
How you can use Snapchat:
-Post photos and videos that disappear in 24hrs.

 

 

 

 

Now that you've seen what platforms may be right for you give us a call and find out how we can work directly with you and your team to get your social media accounts up and running, increasing your online presence.

Contact us at 1-800-888-4084