Introducing Instagram Stories

Many of our clients have asked about or considered starting a Snapchat account, but after realizing that it really requires a full-time staff member to maintain an active successful account, they opt out. Well, we have some good news for those of you wanting to add to your social media presence, but not ready for the responsibilities of Snapchat. Earlier this month, Instagram announced its latest feature: Instagram Stories.

Instagram Stories allows users to upload impromptu or behind-the-scenes pictures and videos to their followers that last for 24 hours. After the 24 hour period, the upload will disappear without changing anything on your Instagram profile. The process of uploading your Instagram Stories is almost identical to that of Snapchat, but if you’re unfamiliar with the process don’t worry, we have you covered!

Check out the steps of adding a story to your Instagram account and take advantage of this feature for your business.

Step 1: Click the plus symbol on the top left corner of your Instagram feed. 

Step 2: Hit the circle camera button to take a picture or video. Hold it down for the video option.

Step 3: Be creative. Add a drawing to your upload by using the buttons on the top right corner.

Step 4: Swipe left or right to choose a filter. There are 7 options. 

Step 5: Hit the check mark on the bottom to add the picture or video to your Instagram Story.

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