Monday, March 7, 2016

Avoid SEO & Social Media Service Provider Scams

More business owners now understand the importance of SEO and Social Media for their online efforts.  If you don’t have proper SEO, or a current Social Media campaign, you’re just not going to grow your business; it’s as simple as that.  With the rise of demand for these services, also come several unqualified companies offering them to business owners, and most with a much lower rate than specialists.  Beware of scammer SEO and Social Media service providers and their enticing advertisements that actually are too good to be true.
Keep reading for red flags of SEO and Social Media service scams.
Learn to recognize these red flags before considering them for hire:
  • Offshore or no address operations.
Several scams are headquartered offshore, making it difficult for regulators to shut down the scam and recover investors’ funds.  Also, several people familiar with the basic knowledge of SEO and Social Media claim to be online experts and have started offering these services to companies at dramatically lower rates.  These self-proclaimed experts typically don’t provide an address or location of business on any form of contact; this is because they are not a legitimate company with credentials in the field, but someone offering services from their home.
  • Professional websites with little to no information.
Anyone can put up a website or hire a web designer to do so.  Scam sites may look professional, but they offer little to no information about the company’s management, location or details about the services promised.
  • Offers that seem too good to be true usually are.
Now that so many people are offering SEO and Social Media services, keep in mind you get what you pay for.  A lot of these companies offering services for reduced rates usually provide generic content used for all clients.  Also, they use word choices that make the buyer think they’re getting much more than usual. We’ve worked with hundreds of clients who have faced this problem. An example of this is an offer that states “we will enhance your social media by streaming it on your website.”  This does not mean they will post custom content on social media, it means they will add your social media page to your website; but not post on it.  This does you no good.
  • This company is known for specializing in a different field.
Did you recently get contacted from a company for SEO and Social Media that typically specializes in a completely different field?  Look into this business and see how long they’ve specialized in SEO & Social Media.  Make sure they have the credentials and aren’t just coming up with new ways to make fast money, and short you on services.  Most of our clients have seen this before coming to SBD, and it’s easy to spot just by checking reviews online.    It makes no sense to hire a film production company to handle your online marketing strategies, for example, so don’t be fooled by those claiming to specialize in SEO and Social Media when they don’t.
Why SBD is the best choice for SEO and Social Media Services:
  • Solutions By Design has been in business for over 30 years offering professional services to clients worldwide.
  • We offer custom content with every client – no spam, generic posts. All 100% original content and design.
  • Our team is experienced and trained with credentials in marketing, SEO, programming, graphic design, videography, etc.
  • We become an extended part of your team with constant interaction with office point of contact to keep your followers updated on what is going on with you.
  • We’re a fraction of the expense it would be to hire an employee.
  • We manage your page & let you focus on doing your job.
  • Social delivers positive return on investment because it is another tool in your marketing arsenal.
  • 100% of SBD SEO Clients who have been with us for 90 days or more see almost all of their keywords ranking on the first page of results in Google.
  • We provide monthly analytical reports of metrics.

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